Jared's magic touch (or waistline??) appears to be running out of power.
"At the dawn of its 50th birthday, all is not well in the land of Jared and jingles about $5 footlongs. Subway’s U.S. sales last year declined 3 per cent, or US$400 million, falling faster than any other of America’s top 25 food chains. The mega-deli was also knocked back to America’s third best-selling food chain for the first time in seven years."
Why?
"The chain’s fast-rising rivals, like Chipotle Mexican Grill and Firehouse Subs, are beating Subway at the game it helped create, offering seemingly fresher, healthier, build-your-own meals. Diners increasingly say they want to know their meat has been cut fresh, not peeled off wax paper; their meal heated by steamer, not microwave."
Read all about it here:
We've been casual Subway diners for several years. By "casual", I mean like 2 or 3 times per month, tops.
Their prices have gone up. $5 footlongs are no longer the norm, unless you have a coupon and buy a drink.
They've dealt with controversy over their bread.
Yum..... yoga mat.
And they are just so crazy stingy with their shredded cheese.
Uggggh!
Out for now.....
Matt